Cardi B

Belcalis Marlenis Almánzar (formerly Cephus; born October 11, 1992), known professionally as Cardi B, is an American rapper. Born and raised in New York City, she is known for her energetic rap flow and outspoken lyrics. Since launching her music career in 2016 and releasing her two mixtapes, Cardi B has been cited for her part in helping elevate the relevance of female rappers in popular music.

In 2013, she began to gain publicity due to several of her videos spreading on social media, on Vine and her Instagram page.

In 2016, Cardi B was featured in her first endorsement deal with Romantic Depot, a large New York chain of lingerie stores that sell sexual health and wellness products. The ad campaign was featured on radio and cable TV.

On January 20, 2017, Cardi B released her second mixtape, Gangsta Bitch Music, Vol. 2. In February 2017, Cardi B partnered with MAC Cosmetics and Rio Uribe's Gypsy Sport for an event for New York Fashion Week. In late February, Cardi B signed her first major record label recording contract with Atlantic Records. On February 25, 2017, Cardi B was the opening act for East Coast hip hop group The Lox's Filthy America... It's Beautiful Tour, alongside fellow New York City-based rappers Lil' Kim and Remy Ma. In April 2017, she was featured in i-D's "A-Z of Music" video sponsored by Marc Jacobs. Cardi guest-starred on the celebrity panel show Hip Hop Squares, appearing on the March 13 and April 3, 2017, episodes. She also released the freestyle "Red Barz".

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