J Balvin

Though his music is primarily reggaeton, Balvin has experimented with a variety of musical genres in his work, including electronica, house, Latin trap, and R&B. His original musical inspirations included rock groups such as Metallica and Nirvana, and fellow reggaeton artist Daddy Yankee. He has collaborated with Latin American artists such as Ozuna, Nicky Jam, Bad Bunny and Pitbull. Despite working with many English-speaking artists such as Beyoncé, Pharrell Williams, Black Eyed Peas, Cardi B, Dua Lipa and Major Lazer, Balvin continues to sing almost exclusively in Spanish, and hopes to introduce Spanish-language music to a global audience. He is also noted for his eclectic and colourful fashion sense.

When Balvin was 16, he participated in an English-exchange program in Oklahoma, but was disappointed by the experience, saying, "I was expecting the U.S. that everyone knows from Hollywood." Soon after the program, he moved to New York City to further study English and music, living with an aunt on Staten Island and working as a dog walker. During his time in New York, he became fascinated by the business savvy of New York rappers 50 Cent and P. Diddy. Balvin worked various jobs in New York, Miami, and Medellín, including working illegally in the United States as a roofer and house painter. He ultimately decided to return to Colombia and began performing at various urban clubs in Medellín and increasing his social media following. He enrolled at the prestigious EAFIT University in Medellín for seven semesters, studying international business. At age 19, he began to seriously pursue a career in music and adopted the stage name J Balvin "El Negocio", meaning "The Business" in English.

In June 2015, it was announced that Balvin had cancelled his performance on Miss USA 2015 to protest Donald Trump's inflammatory comments insulting illegal immigrants, saying, "During [Trump's] presidential campaign kickoff speech last week [June 2015], Trump accused illegal immigrants of bringing drugs, crime and rapists to the U.S." His live performance had been scheduled for 12 July 2015 in Louisiana, which would have been Balvin's first performance on national mainstream television.

On 27 June 2019, Balvin released his new album in collaboration with Bad Bunny titled Oasis. The record was released overnight and was deemed a "surprise" release. The two artists first met at a Balvin concert in Puerto Rico, when Bad Bunny was working on releasing music on SoundCloud, and then collaborated on the 2017 track "Si Tu Novio Te Deja Sola". The chemistry between the two was so strong that they came up with the idea to release a joint album. Oasis peaked at number nine on the Billboard 200, and topped the Billboard US Latin Albums chart. The album was nominated for Best Latin Rock, Urban or Alternative Album at the 2020 Grammy Awards and was named one of Rolling Stone's Best Latin Albums of 2019.

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